Insights

Closing the Skills Gap: Why Hands-On Hackathons Train Employees Better

Oct 28, 2026 by BeMyApp

Closing the Skills Gap: Why Hands-On Hackathons Train Employees Better Most employees have sat through training that felt useful that day and changed nothing the following week. They watched the demo, passed the quiz, and went back to doing the job the…

AI Builders Conference with IBM Bob 2026 — Conference Overview

Oct 22, 2026 by BeMyApp

AI Builders Conference with IBM Bob 2026: Conference Overview AI Builders Conference with IBM Bob has wrapped. Held on September 16, 2026, the conference featured 8 sessions, 12 speakers, and more than 20,000 registrants from 175 countries. IBM and BeMyApp…

Hackathons for Financial Services: Innovation in Regulated Environments

Oct 21, 2026 by BeMyApp

Financial institutions have no shortage of ideas for improving digital banking, payments, fraud prevention, customer experiences, and financial technology. Turning those ideas into working solutions, however, can be difficult when innovation has to operate…

AI Builders Challenge with IBM Bob 2026 — Meet the Winners

Oct 20, 2026 by BeMyApp

AI Builders Challenge with IBM Bob 2026: Meet the Winners AI Builders Challenge with IBM Bob has wrapped. After 8 weeks, 383 submissions, and 1,036 participating teams from 175 countries, IBM SkillsBuild and BeMyApp are proud to announce the winners…

Xylem Global Student Innovation Challenge 2026

Oct 19, 2026 by BeMyApp

Xylem Global Student Innovation Challenge 2026: Let's Solve Water BeMyApp, in partnership with Xylem, has launched the Xylem Global Student Innovation Challenge, an 8-week hackathon open to high school and university students globally. Running from September…

How to Measure Developer Engagement: 10 Metrics That Actually Matter

Oct 13, 2026 by BeMyApp

As you scale your developer relations, it's important to know and track the right metrics. Developer engagement can be difficult to measure. A growing community, hundreds of event registrations, or a spike in website traffic may look positive, but these…

Internal vs. External Hackathons: Choosing the Right Format for Your Goal

Oct 8, 2026 by BeMyApp

Not every hackathon needs the same participants, structure, or goals. An internal hackathon can help employees solve business challenges and develop new ideas, while an external hackathon can bring in fresh perspectives from developers, students, startups,…

Why Developer Engagement Fails to Last Long Term

Sep 25, 2026 by BeMyApp

Getting developers to pay attention to your product is only the beginning. A hackathon can bring hundreds of developers together. A workshop can generate strong participation. But, once the event ends or the initial excitement fades, engagement can quickly…

The Hidden Costs of DIY Developer Events vs. Working With an Agency

Sep 22, 2026 by BeMyApp

Running a developer event in-house can seem like the obvious way to save money. Your company already has a marketing team, developers who can speak to the technical audience, and tools for registration and communication. Why add an agency to the budget? The…

In-House DevRel vs. Agency Support: Know When You Need Help Scaling

Sep 18, 2026 by BeMyApp

Building a strong developer relations strategy takes more than having someone represent your company at events. DevRel teams often manage developer communities, create technical content, support events, gather product feedback, and help developers understand…