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About BeMyApp

About BeMyApp

About BeMyApp

We design and run internal and external programs that turn technology into adoption, engagement, and action.

We plan, market, and run the hackathons, coding challenges, workshops, and developer programs that get developers, startups, partners, and employees hands-on with your technology.

Since 2010, BeMyApp has run 10,000+ events and programs in 35+ countries for 200+ organizations, including IBM, Intel, Google, T-Mobile, Samsung, and Salesforce, across the technology, finance, healthcare, energy, and retail industries.

Most of that work carries our clients' names, not ours. Every program is white-labeled, so participants see your brand from registration to demo day.

Our Approach

How We Move Ideas into Production

Every program we run fits one of three stages. Some clients start with a single workshop. Others run all three stages as one connected program, so the best ideas from a hackathon don't stall after demo day.

Learn

Get your teams, customers, and developers hands-on with a new technology. We run workshops, webinars, virtual conferences, and coding challenges that teach by doing, not by slide deck.

Formats

  • Workshops
  • Webinars
  • Virtual Conferences
  • Coding Challenges
  • Virtual Currency Programs

Prototype

Turn a business challenge into working prototypes in days, not quarters. Our hackathons, datathons, and corporate incubators give participants a clear problem, the right tools and mentors, and a judging panel that knows what a usable result looks like.

Formats

  • Hackathons
  • Datathons
  • Corporate Incubators
  • Outsourced Development
  • Reverse Mentoring

Launch

Move the strongest projects toward pilots, products, and new ventures. We run online accelerators and corporate entrepreneurship programs that give winning teams structure, coaching, and a path inside your organization.

Formats

  • Online Accelerators
  • Corporate Entrepreneurship Programs
  • Experimentation Sprints
  • Hacker Unit Network

Every stage runs in person, virtually, or hybrid, in one city or across time zones.

Our Story

15+ Years of Getting People to Build Together

BeMyApp started with two guys in a bar wondering what would happen if they brought tech people, programmers, and developers together after work to share ideas and build things.

What began as a simple meetup quickly turned into a bigger idea: what if companies could tap into that community to find talented people who could actually build apps for them? It was the height of the app rush, when every company was trying to figure out how to get into mobile, and we saw an opportunity to turn the energy of the developer community into a new kind of crowdsourced innovation engine. Instead of hiring a big agency and handing over a project, companies could bring a challenge to a community of builders, give them the tools and freedom to experiment, and see what they could create.

That first idea became BeMyApp, and it set the foundation for what we still do today: bringing companies and communities together to learn, build, and turn ideas into action.

Over the next 15 years, BeMyApp grew from weekend app events into a full-service agency, with teams in Europe and North America running programs across 35+ countries.

Today, most of our work is repeat work. IBM, for example, has run over a dozen programs with us, from IBM Z Day to TechXchange to university AI hackathons. We're now building programs around AI adoption and preparing developers for quantum computing, because whatever technology companies invest in next, developers have to learn it first.

2010BeMyApp founded in Paris and U.S. operations open.
2016First IBM program.
2020Shift to virtual and hybrid delivery at scale.
2026More than 1 million hackathon participants worldwide and 10,000+ projects created.
How We Work

One Team, Your Brand. Start to Finish.

A hackathon platform gives you software. An event vendor gives you a venue and a run of show. We give you both, plus the strategy, recruiting, and reporting that make a program worth running.

Your Brand, Not Ours

Every program runs under your name: your registration page, your emails, your stage. Participants build a relationship with your company, and you keep the community you built.

End-to-End Ownership

We design, market, recruit, run, and report on each program. Your team sets the goals and makes the calls. We handle everything between kickoff and the final report.

Our Own Platform

Our engagement platform handles registration, team formation, content delivery, project submission, judging, and analytics in one place. It runs in-person, virtual, and hybrid programs, so you get one dataset instead of five spreadsheets.

Global Reach

We recruit and engage participants across regions, languages, and time zones, and we've run physical events in 35+ countries.

What’s Included in a Typical Engagement

  • Program strategy and challenge design
  • Participant recruitment and marketing
  • Event production, in-person, virtual, or hybrid
  • White-labeled platform access
  • Mentors, judges, and technical support
  • Program management and stakeholder reporting
  • Post-program analytics and results report
Proven at Global Scale

The Work Behind the Numbers

Since 2010Building programs that turn ideas into action
35+Countries
93.8%Client Satisfaction
10,000+Events and Programs
200+Organizations
“Working with multiple vendors every day to deliver events, challenges, and labs can be a lot to manage, but BeMyApp is the one partner I never have to worry about. I can always trust the team to be on top of everything, proactive, and consistently go above and beyond my expectations. Huge shoutout to Sydney Collins and Lucas Bockstedt. They are incredible to work with and, beyond being amazing partners, they’ve taught me so much about how to run successful events. I’m genuinely grateful to work with them!”
Viviane Louredo, Sr. Program Manager, IBM
“The team did an amazing job taking our idea and making it successful! From the planning, to outreach, to actually executing all the logistics surrounding the event, it was flawless. Christine and her team were always around for questions and helped to push this over the finish line. Amazing work!”
Brenna Washington, Google
“What I most valued about my experience with BeMyApp was their high level of customer service, flexibility in customizing the event to our needs, high transparency, and commitment to meeting our needs despite challenges. I enjoyed our collaboration and felt confident asking for help or pivoting direction when necessary.”
Aaron Ashby Romero, Nexon America, Inc.
“Your team added particular value in helping us to reach completely untapped communities, handle contest administration like terms and conditions for a global contest, and manage other details that my team doesn't have time for. Very helpful to get those metrics too, for continued support from our executive champions.”
Krista Sande-Kerback, IBM
Who We Serve

Built for Companies with Something to Teach, Test, or Launch

Our clients are mid-market and enterprise organizations that need people building with technology, whether those people are outside developers, customers, partners, or their own employees.

Technology, SaaS, and AI

Drive platform adoption and grow developer ecosystems through hands-on programs.

Emerging Technology and Quantum

Help developers and researchers understand practical applications of new technology while the technology is still new.

Financial Services

Test new customer experiences, payments, and automation inside regulated environments.

Healthcare and Life Sciences

Bring clinicians, developers, and startups together around patient experience, data, and care delivery.

Telecom and Connectivity

Build developer ecosystems around 5G, IoT, edge computing, and network APIs.

Retail, Consumer, and Hospitality

Prototype omnichannel, loyalty, and guest experience ideas quickly.

Energy, Manufacturing, and Infrastructure

Source solutions for sustainability, operations, and smart factory challenges.

Public Sector and Education

Run civic challenges and university programs that build digital skills and source new ideas.

Teams We Support

  • Developer Relations
  • Innovation and Digital Transformation
  • Partner and Ecosystem Marketing
  • HR and Learning
  • CSR and Social Impact
What Clients Can Expect

We Always Find a Way

Every program hits a roadblock: a venue falls through, a judge drops out, a legal review stalls a prize. Our job is to solve it before it reaches you. After 15+ years, there aren't many problems we haven't already worked around.

An Extension of Your Team

You get one team that knows your goals, your stakeholders, and your brand, from the first call to the final report.

Straight Answers

We tell you what's working, what isn't, and what it will take to fix it, including the numbers.

The Right Participants

We recruit to your target audience, not just to a headcount, so the people in the room are the people you need to reach.

Fast Adjustments

Plans change mid-program? We adapt on the spot and keep the participant experience smooth.

Leadership

The People Behind BeMyApp

Questions and Answers

Frequently Asked Questions About BeMyApp

What does BeMyApp do?

BeMyApp designs and runs hackathons, coding challenges, workshops, virtual conferences, and accelerator programs for mid-market and enterprise companies. Programs help clients drive technology adoption, grow developer communities, train teams, and turn ideas into working prototypes. BeMyApp has run programs in 35+ countries since 2010.

Is BeMyApp a hackathon platform or an agency?

Both. BeMyApp is a full-service agency with its own engagement platform. The team handles strategy, recruiting, marketing, production, and reporting, and the platform handles registration, team formation, submissions, judging, and analytics. Clients get one partner instead of buying software and staffing the program themselves.

What does white-labeled mean?

White-labeled means BeMyApp runs the program under the client's brand instead of its own. Registration pages, emails, and event materials carry the client's name. That's why BeMyApp's name often doesn't appear on the events it runs, including long-running programs for companies like IBM.

Does hackathon mean hacking into systems?

No. At BeMyApp, a hackathon is a time-boxed event where teams build something new: an app, a prototype, a data model, or a business concept. It has nothing to do with breaking into systems or cybersecurity attacks.

What types of companies work with BeMyApp?

BeMyApp works with mid-market and enterprise organizations in technology, AI, financial services, healthcare, telecom, retail, energy, and the public sector. Clients have included IBM, Intel, Google, Samsung, and Salesforce. Typical buyers are developer relations, innovation, partner marketing, and HR teams.

Does BeMyApp run virtual and hybrid events?

Yes. BeMyApp runs programs in person, fully virtual, or hybrid, using its own platform to keep registration, collaboration, and judging in one place. Programs can run in a single city or across multiple regions and time zones at once.

Where is BeMyApp based?

BeMyApp was founded in Paris in 2010 and has teams in Europe and North America. The company runs programs globally and has operated physical events in 35+ countries.

How do I start working with BeMyApp?

Book a discovery call and we’ll talk through your goals, audience, and timeline, then recommend a format, whether that's a single workshop, a hackathon, or a multi-stage program. Most engagements start with one conversation about what you want participants to build.

Have Something You Want People to Build?

Tell us what you want to teach, test, or launch. We'll show you how we'd run it.